Nothing that we have introduced since buying Victoria House Needlecraft has been as popular as the Australian hand dyed thread brands, Mogear, Cottage Garden Threads and our increasing range of Gumnut Yarns. We have been slowly introducing them since January 2012. They have grabbed customers attention in store and are being snapped up online too as word of mouth spreads. So thank you all of you innovators for getting out there and telling your friends.
I think their popularity has been due to a combination of many things but the main reason is they are really great products that are a pleasure to stitch with and deep down I think we are all just a little bit proud that our fellow Aussies have created some really beautiful products that compete with the best stitching products available in the world. Just for your information we have also sent these threads to overseas customers who clearly know a damn good thing when they see it.
While these beautiful hand dyed Australian stitching threads are a great addition for enhancing any of your projects, we are finding most people are using them more for embroidery and crewel work rather than cross stitch or tapestry and needlepoint. The only limit you have is your imagination. It is so great for us to have them in store and I find it really gratifying to hear the oooh and aaaah reaction from customers who see them for the very first time.
Needlecraft stuff we talk about
- Black Parrot Art Room
- CustomFit by Amy Herzog Designs
- Debi Birkin Designs
- Jane Nicholas
- Liverpool Picture Framing
- Mimosa Embroidery
- Regal Craft Cards
- The Stitchery
- Thread Colour Converter